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Craig Galloway smiling in front of a dramatic mountain landscape with a symbolic SaaSYeti figure on a distant summit
About The Creator — Craig

From affiliate marketer to SaaS product creator.

I’m Craig Galloway. SaaSYeti is where I turn real online-business problems, practical product ideas and hands-on experience into software designed to save marketers time, effort and expense.

Follow My Full Journey
Based in Scotland Building with PHP, MySQL and AI Real products tested on live servers
Craig Galloway
Creator profile

Craig Galloway

SaaS Product Creator & Software Brand Owner

Creator of SaaSYeti, building practical SaaS software and documenting the real process of turning online-business problems into useful software products with AI-assisted development.

📍 Scotland, United Kingdom Founder · SaaSYeti

About

Occupation
SaaS Product Creator & Software Brand Owner
Organisation
SaaSYeti
Based in
Scotland, United Kingdom

Known for

SaaSYetiYetiMembersYetiMailYetiAppForgeAI-assisted SaaS developmentAffiliate marketing

Profiles

Public bio ↗ YouTube ↗ muncheye.com ↗

This is SaaSYeti’s canonical public profile for Craig Galloway. Articles, build-journey entries and software pages reference the same creator identity.

Recent activity

Latest work published by Craig

These public articles and SaaSYeti journey entries are also connected to Craig’s canonical Person identity in the page’s structured data.

The next chapter

My online journey has changed considerably.

For many years, most people who knew me online would probably have described me as an affiliate marketer. Affiliate marketing is still part of what I do, but my main focus has shifted towards developing and improving my own software products.

I concentrate on practical SaaS tools for marketers, creators and small online businesses—products that help people create useful business assets, automate repetitive work and reduce the number of separate services they need to pay for.

The ideas normally begin with a problem I have experienced myself, a task that takes too long, or a product I believe could be made simpler and more affordable.

How I work with ChatGPT

AI is a practical development partner—not a magic button.

I remain responsible for the idea, audience, product direction and final decisions. ChatGPT helps me turn that direction into something I can install, test and improve.

01

Start with a real problem

I identify who the product should help, what outcome it should deliver and why the existing way of doing the job feels too slow, costly or complicated.

02

Shape the product idea

I work through the essential features, customer journey, commercial model and user experience before the application becomes a collection of disconnected functions.

03

Build and install it

ChatGPT helps produce PHP, MySQL, JavaScript and Bootstrap code, while I install the application on real hosting and connect it to the wider SaaSYeti ecosystem.

04

Test, report and improve

I use the software, find the missing buttons and server errors, report exactly what happened and continue improving it through installable updates and patches.

Ideas that became products

A growing portfolio built through conversation, testing and persistence.

Some projects began as small specialist tools. Others grew into complete platforms. Together, they show how far a clearly explained idea can travel when it is repeatedly tested against real use.

YetiMembers YetiMail YetiMailFlow YetiLive Studio YetiAcademy Mystery Lantern Delivery Studio Yeti SaaS Builder ContentYeti Studio YetiEbook Studio YetiFunnel Studio The Traffic Signal
The honest version

Not every build works first time.

There have been failed installations, missing menu items, broken exports, database errors, features that behaved differently on a live server and ideas that needed to be reconsidered completely.

Those setbacks are not something I want to hide. They are often where the most useful improvements begin. The SaaSYeti approach is to install, test, learn and keep moving until the product becomes genuinely useful.

Follow the story as it happened

See how the ideas, experiments and completed products fit together.

The Journey timeline records the turning points, product launches, major upgrades and lessons that continue to shape SaaSYeti.

Explore Craig’s Journey